Fish & Seafood

Morrisons scoop top prize for fish counter at best supermarket awards 2000

The ‘Fish Counter of the Year’ award was won by Morrisons supermarket at Best Magazine’s Supermarket Awards 2000.

The awards, dubbed the ‘Trolley Oscars’ have been sponsored by the Sea Fish Industry Authority since the outset in 1995. This is the fifth year running that Morrisons have won, runners up this year were Asda, Tesco and Waitrose.

A delighted Tim Hamer, the supermarket’s fish buyer collected the prize from TV chef Antony Worrall Thompson and Seafish’s Development Director, Bob Kennedy before a packed audience at London’s Claridge’s Hotel on Thursday 17 February.

The Awards were organised by Best magazine who invited its 1.5 million readers to nominate their favourite supermarket in seven special categories – the criteria included value, choice, quality and service.

The other categories were Healthy Eating, Newspaper and Magazines, Best Home Cooking, Best Meat Counter, Best Health and Beauty and the Best Supermarket of the Year 2000.

Commenting on the standard of supermarket entries presenter Antony Worrall Thompson said: “Today’s consumer has never had it so good – the range and quality of produce available is second to none – it’s really great to be a part of these unique awards”.

23rd February, 2000